Do you want to run away when your agency starts talking about binders creep, section sewing or bleed? IeCommunications developed a series of workshops to introduce individuals who are eager to gain industry and related knowledge. We have workshops on the in’s and out’s of publishing and corporate identitiy. Please contact our offices for the date of the next workshop.
We are the first to present this unique workshop that combines publishing, design and printing. This includes the do’s and don’ts of annual reports as well as integrated annual reports
This workshop empowers delegates with a well-constructed publication GPS that co-ordinates a homogeneous and holistic overview of the do’s and don’ts in the realm of publication. IeCommunications provides you with a foundation in the printing and design industry, focussing specifically on larger publications. By the end of the workshop you will be equipped to set up a well-constructed RFQ with correct specifications, for e.g. size, colour, special-finishing, paper grammage, page orientation etc. and have an intimate knowledge of ways to save costs and time through effective planning and pro-active decision making.
Pinnacle Graduate Institute compiled a detailed programme to assist organisations with the planning, compilation and completion of the Annual Reports. People tend to misjudge the amount of work and role-players involved to produce a professional annual report.
In this short course you will be equipped to set up a well-constructed RFQ with correct specifications, for e.g. size, colour, special-finishing, paper grammage, page orientation etc., have a planning and role-player guideline as well as have intimate knowledge of ways to save costs and time through effective planning and pro-active decision making.
Some marketing specialists regard Corporate Identity as the core of an organisation’s existence, made up of its history, beliefs, philosophy, technology, people, its ethical and cultural values and strategies. Corporate Identity helps to determine the positioning of an organisation in terms of its markets and competitors.
Every organisation has an identity. It articulates the corporate ethos, aims and values and presents a sense of individuality that can help to differentiate the organisation within its competitive environment. Corporate Identity can be a powerful means of integrating the many disciplines and activities essential to an organisation’s success. It can also provide the visual structure necessary to ensure that all corporate communications are articulate with each other and result in an image consistent with the organisation’s ethos and character.”
By effectively managing its Corporate Identity an organisation can build understanding and commitment among its diverse stakeholders. This can be manifested in an ability to attract and retain customers and employees, achieve strategic alliances, gain the support of financial markets and generate a sense of direction and purpose. Corporate Identity is a strategic issue.
In this course you will learn to compile and utilise your corporate identity manual as a strategic communication tool with a positive business outcome.
COURSE DATES FOR 2017
|Publication 101:||Wednesday 15 February 2017|
|Wednesday 14 June 2017|
|Wednesday 18 October 2017|
|Annual Report writing 101:||Wednesday 5 April 2017|
|Wednesday 2 August 2017|
|Wednesday 1 November 2017|
|Corporate Identity 101:||Wednesday 9 March 2017|
|Wednesday 26 July 2016|
|Wednesday 15 November 2016|
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